The collection achieved its success as fans were able to celebrate and treasure their favorite artists’ defining moments in the form of a digital collectible for free. PepsiMicDrop x BBMAs “Winners’ Club” NFT Collection was Billboard’s first-ever NFT project that was only available for live minting.
The NFTs featured the award-focused NFTs ranging from the Top R&B artist, Top Rap female artist, and Top Rock artist, to Top Hot 100 song.
Mic drop pepsi code#
We’re back! 💙 Is it just us or is anyone else feeling those heat waves? Be sure to head to the QR code on the #BBMAs broadcast or the link below to claim your FREE, limited-edition #PepsiMicDrop Moment with open until 9PM PT/12AM ET! /b1cQrAOQ5v- Pepsi May 16, 2022Īfter the event, many NFT enthusiasts revealed redeemed NFTs from the PepsiMicDrop x BBMAs NFT collection.
The fans who scanned the QR code for a limited time were able to claim this precious moment in the form of an NFT. Glass Animals’ famous song “Heat Waves” became a massive hit on the Billboard chart rewarding it with an exclusive NFT by Pepsi. During the show, Pepsi finally revealed the long-awaited winner, Glass Animals, as the featured group for the Pepsi Mic Drop Moment. “we’re so proud to integrate Pepsi into our show for a special Pepsi Mic Drop Moment that can’t be missed and for fans to have the opportunity to own a piece of it.”īillboard previously revealed it would drop a QR code of Pepsi Mic Drop Moment during the BBMAs that fans could redeem to see who was the winner. “Every year the Billboard Music Awards fuels the cultural conversation through the power of live event television,” said Adam Stotsky, President, MRC Live & Alternative. In addition to exclusive NFTs featuring BBMAs categories, Billboard also announced it would broadcast a Pepsi Mic Drop Moment honoring one artist or group who achieved a unique success on the Billboard Hot 100. So, in a way, last night was a celebration of music, art, and technology altogether. The live minting stopped after the BBMAs ended, and only those who claimed NFTs during the award took home the valuable NFT.Īccording to various sources, PepsiMicDrop x BBMAs’ “Winners’ Club” NFT Collection was an attempt to bring global music fans into the NFT industry and to introduce a new concept of prompting NFTs through the award show. The viewers were required to mint their NFTs for a limited time of 20 minutes after each award was presented. “For the first time, music fans will have the opportunity to be forever linked to their favorite artists, by sharing ownership of a moment in time tied to the 2022 Billboard Music Awards,” said Mike Van, Head of Global Brand Partnerships at Billboard.
Mic drop pepsi for free#
Anyone who watched the BBMAs was welcome to claim this NFT for free after registering on the official website. PepsiMicDrop x BBMAs Winners’ Club is a limited edition NFT collection available on the Billboard ChartStars, an NFT-based artists-focused digital asset platform built on an eco-friendly Flow blockchain.
What is the PepsiMicDrop x BBMAs Winners’ Club NFT collection? PepsiMicDrop x BBMAs “Winners’ Club” NFT Collection was a huge success as BBMAs viewers from all around the world were able to mint a unique yet valuable NFT exclusively live and free while enjoying performances by their favorite artists. “Pepsi has a deep-rooted heritage in music, so our partnership with Billboard to create the Pepsi Mic Drop x Billboard Music Awards Winners Club NFT Collection is a great reflection of our ongoing desire to connect with fans that share our unapologetic love of music,” said Todd Kaplan, Chief Marketing Officer of Pepsi.
The collaboration between Pepsi and Billboard marked a new era of technology in the music and entertainment industry. Before this collection, Pepsi has partnered many times with Billboard for various events and already released its own Pepsi Mic Drop NFT genesis collection featuring 1,893 uniquely generated NFTs. Unlike previous award shows, this year’s BBMAs was quite special as it partnered with Pepsi to release its first-ever live minting NFT collection. The NFT collection featured original BBMAs trophies in the form of digital collectibles to commemorate the winners of the 2022 Billboard Music Awards.īillboard, the world-renowned American music and entertainment media news company, held its 2022 Billboard Music Awards on May 15, 2022, hosted by global superstar Sean “Diddy” Combs gathering artists from all over the world to celebrate music and talent. What is the PepsiMicDrop x BBMAs Winners’ Club NFT collection? Pepsi Mic Drop Moment Final words
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